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Mobile-friendly web pages using app banners

When it comes to search on mobile devices, users should get the most relevant answers, no matter if the answer lives in an app or a web page. We’ve recently made it easier for users to find and discover apps and mobile-friendly web pages. However, sometimes a user may tap on a search result on a […]

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Helping hacked sites with reconsideration requests

Thus far in 2015 we have seen a 180% increase in the number of sites getting hacked and a 300% increase in hacked site reconsideration requests. While we are working hard to help webmasters prevent hacks in the first place through efforts such as blog posts and #NoHacked campaigns, we recognize that our reconsideration process […]

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An update on how we tackle hacked spam

Recently we have started rolling out a series of algorithmic changes that aim to tackle hacked spam in our search results. A huge amount of legitimate sites are hacked by spammers and used to engage in abusive behavior, such as malware download, promotion of traffic to low quality sites, porn, and marketing of counterfeit goods […]

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TC Summit 2015: Celebrating our Webmaster Top Contributors!

Two weeks ago, we were extremely lucky to host the 2015 edition of the Top Contributor Summit (#TCsummit), in San Francisco and on Google’s campus in Mountain View, California. Google Top Contributors are an exceptional group of passionate Google product enthusiasts who share their expertise across our international help forums to support millions of Google […]

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Google Fights Keyword Stuffed Business Names Using a Surprisingness Value

A Google patent granted this week targets map spammers, who submit information about businesses to Google Maps, in a manner referred to as keyword stuffing. The patent attempts to find words submitted by business owners as titles for businesses names that trigger a surprisingness value for combinations of words within a business title to determine […]

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Answer Boxes, Trigger Terms and Enriched Search Results

A few years ago, I wrote the following about post about Google’s OneBox Patent Application I was brought back to it, with a new Google patent that looks at answering questions within similar answer boxes, and showing rich content, like in the example below: This weather enriched result used the word ‘weather’ as a trigger […]

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The Evolution of Search

I just returned from a few days in Las Vegas and the Pubcon Conference. I had the chance to see some great presentations and talk to a number of interesting folks, and the company that I am the Director of Search Marketing at, Go Fish Digital won a US Search Award for Best Use of […]

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How Google May Use Schema Vocabulary to Reduce Duplicate Content in Search Results

One of the challenges of optimizing an e-commerce site that has lots of filtering and sorting options can be to try to create a click path through the site so that all the pages on the site that you want indexed by a search engine get crawled and indexed. This could require setting up the […]

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Move over Google Author Rank, Make way for Google Authoritative Rank

Ted Geisel, who wrote under the name Dr. Seuss, Authoritative for Green Eggs and Ham? An authoritative user is a user of one or more computer-implemented services (e.g., a social networking service) that has been determined to be authoritative (e.g., an expert) on one or more topics that can be associated with one or more […]

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Google Files Patent for Drone Delivery Platform

If you’ve been keeping an eye on the news, you may have seen a Reuters article about Google planning for the use of Drones titled Google aims to begin drone package deliveries in 2017 You may also have seen another article from Time Magazine that tells us it might be a while till we see […]

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Recalculating PageRank

A Google patent was granted on October 20th, 2015 titled Producing a ranking for pages using distances in a Web-link graph. It presents some changes to Google’s original PageRank. I wrote about the very first PageRank patent in my post The First PageRank Patent and the Newest, where I posted a link to the original […]

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