SEO tools

Ask an SMXpert: Link prospecting and helpful tools to manage outreach

Content-led link building expert Paddy Moogan offers some practical tips on driving inbound links and collaboration tools to manage outreach campaigns. Please visit Search Engine Land for the full article.

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Google: If A Random Tool Can Find Bad Links Then Google Probably Ignores Those Links Already

It looks like Google is taking a jab now at third-party link audit tools now. John Mueller from Google said on Twitter that if a random tool can figure out if a link is a bad link, then Google’s own algorithms can probably detect these bad links and thus ignore them without you having to […]

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Google: We Don't Need To Notify You Of Bad Links Because We Just Ignore Them

Since the Penguin 4.0 update Google devalues bad links versus demoting the pages they link to. So when John was asked why Google Search Console doesn’t have a way to notify webmasters of bad links pointing to their site, John said “If we recognize them, we can just ignore them – no need to have […]

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Google rolling out more features for responsive search ads, adding 10 languages

New tools in the web interface are designed to make creating RSAs easier. Please visit Search Engine Land for the full article.

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Introducing the Indexing API and structured data for livestreams

Over the past few years, it’s become easier than ever to stream live videos online, from celebrity updates to special events. But it’s not always easy for people to determine which videos are live and know when to tune in. Today, we’re introducing new tools to help more people discover your livestreams in Search and […]

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Why Search Engine Land Is Not Currently Indexed In Google

I woke up this morning to probably close to a hundred messages across email, social media and other channels that Search Engine Land is not currently in the Google Index. People want to know why. Update: I do know why now, it was a mistake – Google thought the site was hacked, it was not. […]

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8 best online reputation management tools for your brand

As more buyers rely on online research, your brand’s reputation can make or break your business. These 9 handy ORM tools will help. Please visit Search Engine Land for the full article.

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Google Thanksgiving Search Algorithm Ranking Update

There are a nice number of SEOs and webmasters in the forums claiming they saw huge changes in terms of their rankings in Google starting on November 22nd or so. Since it was Thanksgiving day and traffic is always off on holidays, I wanted to wait it out. But there are many claims of an […]

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Analyze data distribution more accurately with time series

Using a time series layer to histograms and box and whisker plot visualizations can add true diagnostic value. This is part three of a three-part series about Bing’s data distribution tools. Please visit Search Engine Land for the full article.

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Google My Business Insights Data Latency Not Being Speed Up Now

A week or so ago, Google told us that they released an update to Google My Business Insights that would result in us getting improvements in terms of how soon we see fresh data from the analytics tools. Well, Google misspoke and now we are told we won’t see these improvements happen for at least […]

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Compare 9 paid search campaign management tools

Get MarTech Today’s “Enterprise Paid Media Campaign Management Platforms.” Please visit Search Engine Land for the full article.

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