SEO tips

How the hospitality industry should approach online reviews and citations

Looking for more positive reviews? Here are some smart ways to build citations and reviews plus tips to boost the visibility of businesses in the hospitality sector. Please visit Search Engine Land for the full article.

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SearchCap: Google Dynamic Search ads, advanced speed optimization tips, Google penalties & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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Double down on speed optimization with these 9 advanced tips

Does your site have a need, a need for speed? Here’s a breakdown of Google’s PageSpeed Insight Rules and best practice advice on optimizing web pages for greater speed performance. Please visit Search Engine Land for the full article.

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5 ways to avoid duplicate content and indexing issues on your e-commerce site

Before a page can rank well, it needs to be crawled and indexed. Contributor Manish Dudharejia shares five tips to give your pages the best chance of getting indexed in the search results. Please visit Search Engine Land for the full article.

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Google Judges All Content On Your Pages, Be It Written By You Or Others

Google’s John Mueller said again that any type of bad content on your site, be it content you write yourself or content published by users – i.e. user generated content, can be used to judge your site. He said the content displayed is what Google uses “for your website’s crawling, indexing, and ranking.” John said […]

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Ask an SMXpert – Significant changes to local search

Looking for a way to maximize local ads or geotargeting? SMXperts Dana DiTomaso, David Mihm and Andy Taylor share valuable tips and advanced tactics to help you succeed in local search. Please visit Search Engine Land for the full article.

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[Reminder] Ramp Up Your Amazon Ad Game: 5 tips for success

Join us for this live webinar on Thursday, August 23, at 1:00 PM ET (10:00 AM PT). Please visit Search Engine Land for the full article.

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Google Medic Update: Google's Core Search Update Had Big Impact On Health/Medical Sites

A week ago today, we were the first to report on the big core Google algorithm update – in fact, we covered it several hours before Google confirmed the update. Since then, I posted the day after reaction to the update and covered that the update was winding down. I have also been collecting a […]

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Ramp Up Your Amazon Ad Game: 5 tips for success

Live Webinar: Thursday, August 23, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article.

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SearchCap: Google Ads authentication, Amazon advertising tips & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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Rebranding your local business? Don’t start without reading these tips

Rebranding an established business is not easy, says contributor Jamie Pitman, especially for small businesses. Here are 6 marketing and local search tips to help make the process a success. Please visit Search Engine Land for the full article.

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