Google Ads has quietly expanded how exact match works by also including keywords in exact match to include close variations that share the same meaning as your keyword. This was first reported by Ginny Marvin at Search Engine Land who covered this in detail. Like I said, Google quietly posted it in their help docs […]
Google posted on Twitter that the Google Research team is looking to gather some names of webmasters to interview about their experience in using Google Search Console. Google created a short survey form so you can be added to the list of people who they may reach out to. You can access the form over […]
As you know, Google has graduated the Google Search Console out of beta and with that, added a new live feature for the URL Inspection tool and also brought in the manual actions section into the tool. Google also cleaned up the side bar navigation to access these features. Manual Actions The manual actions viewer […]
Learn all that SMX East has to offer: 30+ sessions, 50+ speakers, networking, clinics, meetups and more! Please visit Search Engine Land for the full article.
Google has added a new attribute for businesses that are veteran led. It is pretty easy to get the label on your Google My Business listing, you just go to your account, click on the “info” tab and click edit on the “attributes” section. Here is a screen shot of the edit attribute section that […]
Your cheat sheet to demystifying marketing automation. Please visit Search Engine Land for the full article.
Learn everything you need to know about local marketing automation platforms. Please visit Search Engine Land for the full article.
A number of people over the past few days have been noticing “Member Price” with the new Google One logo next to it. It is unclear how any of this works but it seems those that enroll in Google One are getting discounts in Google’s hotel search results. Here is a screen shot from Az […]
Learn where marketing dollars are being spent and proving most effective. Please visit Search Engine Land for the full article.
A rapidly changing industry calls for a business that responds with innovation. There’s no room for complacency. Learn how Soleo is shaping the pay-per-call industry. Please visit Search Engine Land for the full article.
Last week, Google announced the highly anticipated smart display support for the Google Assistant. Basically Google Home devices that show you the answer, in addition to speak to you with the answer. Google said they are now launching “smart Displays, a new category of devices for the smart home that brings the Google Assistant to […]