68% Of SEOs Do Their Work Without Log File Analysis

A few weeks ago, I conducted a poll asking SEOs how they do their job with or without log files. I discussed how log files can be an awesome way to uncover SEO issues including crawling, indexing, and even some ranking issues. The poll showed that most SEOs, 68%, are doing their SEO services without […]

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Poll: Black Hat SEO Not Dead Yet

SEOs seem split on the question of is black hat SEO dying. That is a poll we ran in July and we have over 870 responses thus far. It seems like most think black hat SEO is not dying, it is either alive and well or adapting into new forms of black hat SEO – […]

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Google: Comments Better On Your Site Then On Social Networks

Gary Illyes from Google said at the State of Search conference the other day that you are better off having comments and reactions to your content directly on your site than on third-party sites, like social networks. Many blogs and news sites have removed comments completely, telling people to engage with their stories over Facebook, […]

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Daily Search Forum Recap: October 12, 2017

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Google: Comments Better On Your Site Then On Social Networks Gary Illyes from Google said at the State of Search conference the other day […]

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Google: HTTPS Migrations Don't Result In Traffic Loss

Here is a thread from a few months ago, but still pretty interesting where Barry Adams, an SEO, posted on Twitter that you will lose traffic when you do an HTTPS migration. Gary Illyes from Google responded “false” and then an SEO and Google fight broke out. Here is the tweet: Google treats HTTP to […]

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How Cyrillic Script Impacts Google Search Rankings

Google’s John Mueller answered a question around how Cyrillic script and those special characters and/or accent marks on characters, impacts your rankings in Google. The short answer, at least on how I understand it from John, is that the impact is minimal at most. He said that in the case he looked at it, with […]

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Search Buzz Video Recap: Google Algorithm Update & Mobile First Index Tests, Sentiment Ranking Factors & Danny Sullivan Joins Google

This week in search, I covered a largish Google search algorithm ranking update over last weekend. Also, we are noticing huge shifts in the mobile search results, maybe it is mobile first related? Googleâs Gary Illyes said how we can see if Google is testing the mobile first index. Google said they do use off-site […]

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Daily Search Forum Recap: October 13, 2017

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Search Buzz Video Recap: Google Algorithm Update & Mobile First Index Tests, Sentiment Ranking Factors & Danny Sullivan Joins Google This week in search, […]

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The nitty-gritty paid search account health check: Part 1

Whether you’re taking on a new account or reviewing one you’ve already been managing, columnist Amy Bishop’s tips will help you uncover optimization opportunities. The post The nitty-gritty paid search account health check: Part 1 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Enabling more high quality content for users

In Google’s mission to organize the world’s information, we want to guide Google users to the highest quality content, the principle exemplified in our quality rater guidelines. Professional publishers provide the lion’s share of quality content that benefits users and we want to encourage their success. The ecosystem is sustained via two main sources of […]

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Does Tomorrow Deliver Topical Search Results at Google?

The Oldest Pepper Tree in California At one point in time, search engines such as Google learned about topics on the Web from sources such as Yahoo! and the Open Directory Project, which provided categories of sites, within directories that people could skim through to find something that they might be interested in. Those listings […]

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