Google: Redirects Are Not An SEO Thing, So Stop Fussing

Google’s John Mueller posted a fun message on Twitter the other day. He said that he feels “SEOs fuss too much about redirects.” He added that redirects are “not a SEO thing” that they are a “technical thing.” He said just pick the right one for the job and “it’s not voodoo magic.” Here is […]

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Search Buzz Video Recap: Google Penguin 4.0 Recoveries, AMP over Apps, Local & AdWords

This week in search I covered a lot more around the Google Penguin 4.0 launch. The impact five days after its launch was minimal to ay the least. The recoveries supposedly started on Wednesday afternoon and will take a few days to roll out. The algorithm probably rolled out in part before the 23rd and […]

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Authority & link building with real-time Penguin

Google recently released Penguin 4.0, and the Penguin filter now updates in real time. Columnist Marcus Miller explores what this means for SEO and link building. The post Authority & link building with real-time Penguin appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Prepping SEO for 2017: it’s all about the ROI

Tracking return on investment from SEO can be tricky, especially since it often assists other marketing channels. But columnist Janet Driscoll Miller lays out a plan for proving organic search’s ROI and securing budget for the next fiscal year. The post Prepping SEO for 2017: it’s all about… Please visit Search Engine Land for the […]

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Updating your SEM toolbox with new, shiny tools –- SMX East 2016

Ask any PPC professional the secret of their success, and they’ll often point to tools that help them do their jobs better. Columnist Pauline Jakober recaps a session at SMX East where the best of these tools were discussed. The post Updating your SEM toolbox with new, shiny tools –- SMX East… Please visit Search […]

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Google My Business Adds Recommendations For Working With Local SEOs

The Google My Business help section added a new page for working with third parties – it aims at giving business owners guidelines when selecting a local SEO company or consultant. Google wrote: While Google My Business is free, third-parties often charge a fee to manage your listing. They can provide valuable services like keeping […]

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Daily Search Forum Recap: September 28, 2016

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Gary Illyes: Google Penguin 4.0 Was One Of Our Nicest Launches Did you know how proud Google is with the Penguin 4.0, real time, […]

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The four pillars of the future of SEO

What does the future of search engine optimization have in store for us? Columnist Pratik Dholakiya looks at recent trends to explain the direction our industry is headed in. The post The four pillars of the future of SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Daily Search Forum Recap: September 27, 2016

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Google Penguin 4.0 Update Impact Seems Minimal Everyone is asking me, did anyone see a recovery from the September 23, 2016 launch date of […]

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No, Google Won't Send Manual Actions Notices For Penguin Penalties

I am sorry, I don’t understand why people think that with the real time Penguin algorithm out now that people think that Google will send out manual actions when a site is hit by Penguin. As we covered many times, the difference between algorithms and manual actions is that one is machine driven and the […]

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How do you deal with local SEO KPIs that don’t pass the smell test?

We all know that data can sometimes be unreliable, but columnist Andrew Shotland makes the case for why we shouldn’t just rely on free Google tools for data collection and analysis. The post How do you deal with local SEO KPIs that don’t pass the smell test? appeared first on Search Engine… Please visit Search […]

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