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Bing Looking To Hire Project Manager To Work On Search Rankings

Bing’s Frédéric Dubut posted on Twitter that his company, Microsoft, is looking to hire a new project manager to work on the “secrets of the Bing ranking algorithm.” Specifically they are hiring a PM to work on the 10 blue links that show up in the Bing search results. He calls them Bing’s “crown jewels.” […]

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Google: Sitemap Files Don't Need To Be Indexed To Work

This is a bit heartwarming – to see John Mueller back up Joost de Valk and Yoost when someone incorrectly claimed their was a bug with the Yoast SEO plugin causing major Google issues. John from Google came in and backed up Joost, confirming Joost and telling the plugin creator his plugin is not needed. […]

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Google: Canonical Tags May Not Work With Other Inconsistent Signals, Like Redirects

Aaseesh from Google responded to a complaint about Google not picking up on a web site’s canonical tags. He said that “even if you setup the canonical tags properly, other signals like inconsistent redirects can make Google not select your preferred URL.” Aaseesh said this in a Google Webmaster Help thread and added here’s a […]

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Google Asks What Do SEOs Do? Help Us Highlight Your Work.

Google’s John Mueller asked SEOs on Twitter to describe what they do, to a developer/coder/engineer. It looks like Google is looking to add more information about why developers should hire or consult with SEOs to their developer docs, maybe the do you need an SEO document? John wrote “One of the things front-end developers ask […]

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Google: Link Spam In Forum Comments Work Very Badly

Google’s John Mueller wrote in a Reddit thread that link spam in forum comments work “very badly.” He posted this based on after someone asked if Reddit comments are dofollow. The guy wrote: I recently commented on another thread regarding this, and I just did a double-take and reddit comments indeed appear to not have […]

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JavaScript Sites Now Work With Google's Mobile Friendly & Rich Results Tools

Image credit to Shutterstock Google has updated their mobile-friendly testing tools and their rich results testing tool to work with sites built in JavaScript. Those tools can now both now shows the screenshots for JS based sites, rendered DOM, show JavaScript errors and stacktraces as seen by the Googlebot’s web render service. The tools will […]

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Google: Negative SEO Via Canonicals Redirects Don't Really Work

Bill Hartzer posted about a “new undetectable negative SEO tactic” last week, which was a pretty significant blog post title to use because it is a very strong accusation. First, we’ve covered the topic of redirecting penalties from bad sites to new sites several times, including the canonical method – so the concept of negative […]

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68% Of SEOs Do Their Work Without Log File Analysis

A few weeks ago, I conducted a poll asking SEOs how they do their job with or without log files. I discussed how log files can be an awesome way to uncover SEO issues including crawling, indexing, and even some ranking issues. The poll showed that most SEOs, 68%, are doing their SEO services without […]

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Competitive analysis: Making your auction insights work for you

Columnist Amy Bishop shares tips for identifying actionable takeaways from your AdWords auction insights data. The post Competitive analysis: Making your auction insights work for you appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Attend SMX Advanced for SEO & SEM tactics that work. Rates increase next week!

For the past 10 years, search marketers have purchased every available seat for Search Engine Land’s SMX Advanced. This year will be no different. Don’t miss this once-a-year opportunity to attend the only advanced search marketing conference, June 13-14 in Seattle! SMX Advanced is designed and… Please visit Search Engine Land for the full article.

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Start your SEO and SEM campaigns off fresh with tactics that work

Here’s to a great 2017 full of learning and growing your SEO and SEM success! View ticket options and rates here. We look forward to seeing you at SMX West, March 21–23 in San Jose! The post Start your SEO and SEM campaigns off fresh with tactics that work appeared first on Search Engine Land. Please […]

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