Bing’s FrÃ©dÃ©ric Dubut posted on Twitter that his company, Microsoft, is looking to hire a new project manager to work on the “secrets of the Bing ranking algorithm.” Specifically they are hiring a PM to work on the 10 blue links that show up in the Bing search results. He calls them Bing’s “crown jewels.” […]
Google’s John Mueller was asked if Google’s algorithm can associate negative factors with people or organizations that would lead the unrelated site to be downgraded in their search results. John said he doesn’t believe Google has such an algorithm but then explores other possibilities. At the 27:32 mark into the video hangout, a site owner […]
After a review to confirm a drop in traffic, there are some typical problems (like redirects, missing pages and domain issues) that can be fixed to get your SEO back on track. Please visit Search Engine Land for the full article.
Google’s John Mueller said on Reddit that higher page count “means nothing” for ranking higher in Google. He said, in fact, he has seen case studies from the SEO community where reducing the number of pages results in overall better rankings in Google search. But the number of pages on your site is not a […]
Three examples of site architecture modifications that offer big SEO gains in digital marketing. Please visit Search Engine Land for the full article.
Over the past few days the SEO communities and forums have been in a somewhat state of stress watching their rankings and analytics fluctuate up and down. It is like Google is tweaking things in real time and the search results are very unstable. I am not sure I’d call it one of the many […]
Google’s John Mueller responded “nope” when asked if IP addresses matter for backlinks and search rankings. Like does it matter if some of your links to your US site come from Australia? Stuff like that. John responded this this on Twitter when asked “does the IP address location make any difference in rankings for a […]
Carrier saw an average ranking position of 1.9 for product queries and 5x better conversions than other channels. Please visit Search Engine Land for the full article.
I know Google has said that with the Google Medic Update that started around August 1st that there is “no fix.” Google just wants you to make your site better and over time, you might be rewarded. But SEOs and those impacted in a negative way want to know what they can do to recover. […]
Understanding the intent behind the keywords you target simplifies the entire SEO process, says contributor Marcus Miller. Here is a look at how to understand and categorize keywords based on intent. Please visit Search Engine Land for the full article.
Google’s John Mueller answered a question around how Cyrillic script and those special characters and/or accent marks on characters, impacts your rankings in Google. The short answer, at least on how I understand it from John, is that the impact is minimal at most. He said that in the case he looked at it, with […]