Knowledge

Search Buzz Video Recap: Google Algorithm Updates, Knowledge Panel Hack, Consolidated Mobile First, SEO & More

This week we covered not just one but two different unconfirmed Google search algorithm updates, one on January 6th and one on the 9th. Google has an embarrassing knowledge panel hack that has been around since 2016. Google is now sending consolidated notifications via Search Console for mobile-first indexing changes. Google said they will discontinue […]

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Knowledge Panel Exploit Is Embarrassing For Google

A lot of news came out yesterday evening around an old Google knowledge panel exploit that let’s you manipulate almost any query to show any knowledge panel. Yes, this is embarrassing for Google but even more so because it is something that was reported back in 2016. Yes, Aaron Bradley, an SEO, wrote about this […]

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How Google’s Knowledge Graph Updates Itself by Answering Questions

How A Knowledge Graph Updates Itself unsplash-logoElijah Hail To those of us who are used to doing Search Engine Optimization, we’ve been looking at URLs filled with content, and links between that content, and how algorithms such as PageRank (based upon links pointed between pages) and information retrieval scores based upon the relevance of that […]

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Google Topic Layer To Knowledge Graph, Enabling Dynamic Categorization & More

As part of the blitz of new announcements from Google this past Monday, Google also introduced what they call the Topic Layer in the Knowledge Graph. With that, they can also dynamically categorize knowledge panels based on sub-categories and topics to better provide search answers to their users. Google said they have taken their “existing […]

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Google Publisher Knowledge Graph Cards: Writes About, Awards & More

Last November Google launched what are called Google News Publisher Knowledge Graph Cards but for some reason, over the past week, I have been getting notifications from the SEO industry that this is new. Nope, it is not new, it might be showing up more in other regions, but the Google News Publisher Knowledge Graph […]

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Expand your search marketing knowledge with an SMX Workshop

SMX workshops are conducted by the world’s leading subject matter experts in SEO, SEM, social and digital. Choose from one of six amazing options and join us on Monday, October 23 to attend. All pre-conference workshops will be held at the Westin Times Square in NYC. Each workshop provides: a full… Please visit Search Engine Land […]

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Report: Google Answers, Knowledge Cards & Live Results Reach 50% Of Google's Results

RankRanger, an SEO platform, reported yesterday via Twitter that their SERP features tracking tool has found that Google Answer related boxes, such as the knowledge cards and live results – not the featured snippets (more on the difference here) has reached to over 50% of the first page results on Google. Of course, RankRanger does […]

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Do you have the martech knowledge you need?

Albert Einstein said “The only source of knowledge is experience.” Seems the martech challenges we face prove Einstein correct yet again. Matching practical experience with the right strategy, talent and organization makes the difference between leaders and stragglers in our software-powered… Please visit Search Engine Land for the full article.

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Google News Recommendations and the Google Knowledge Base

I’ve seen posts from SEO by the Sea show up in search results with an “In the News” heading above them, even though my site hasn’t officially been accepted in Google News. Some blog posts that have been given that “In the News” treatment have been criticized lately. See: Google does a better job with […]

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Entities in the Google Knowledge Graph Search API for Google

The Google Knowledge Graph Search API on a query for Google shows the following Entities and results scores for them. I thought they were diverse enough to be interesting and worth sharing. A couple of the ones listed seem odd, such as the Indian Action movie. “Thuppakki” and the Town in Kansas,”Topeka.” (It seems like […]

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Knowledge Panels in Site Audits

At this year’s Pubcon 2016, my presentation was about how I had added Knowledge panels, Sitelinks, Featured Snippets and information from the Google Search API into client’s Site Audits. I had been doing this because Search Results at Google and at Bing have started showing off information about businesses and site that includes knowledge panel […]

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