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Google Assistant Smart Displays For Viewing, Not Just Listening

Last week, Google announced the highly anticipated smart display support for the Google Assistant. Basically Google Home devices that show you the answer, in addition to speak to you with the answer. Google said they are now launching “smart Displays, a new category of devices for the smart home that brings the Google Assistant to […]

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Google Ads Updates Landing Page Parameters Options

Google announced on Twitter yesterday that they have added “two changes to make it easier to specify landing page parameters.” Specifically (1) Final URL Suffix is now available in Google Ads and (2) the number of custom parameters available has also increased from 3 to 8. Why did Google make these changes? Well because of […]

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Google AdWords Officially Redirects To Google Ads

A month ago, Google told us they are rebranding AdWords to Google Ads after 17+ years of using the brand name AdWords for their search ad product. That has happened as of this morning. When you go to adwords.google.com you are now redirected to ads.google.com and the AdWords logo and branding is gone. The Google […]

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Google Adds People Also Search For Box For Search Ads

The people also ask box which launched in Google organic desktop results in February 2018 has also launched last month for the Google search ads on desktop. This was only recently spotted by John Leo Weber on Twitter and Ginny Marvin got confirmation from Google. Google explained this launched with the search ads back in […]

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Check out the new SMX East agenda

Learn actionable tactics on site speed and audience targeting and gain insights on building successful campaigns. Please visit Search Engine Land for the full article.

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Google My Business Insights adds queries used to find your business

Learn how people find your business in Google Maps and local search within Google My Business Insights with this new report. Please visit Search Engine Land for the full article.

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Google Insights report in Google My Business gets subjective attributes

Learn what your customers think of your business with the new “what your business is known for” report in Google My Business insights. Please visit Search Engine Land for the full article.

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Google AdWords Overview Page New Words & Ad Group Shift Cards

Google said on Google+ and Twitter that two new cards have come to the AdWords overview page for advertisers. Google has brought New Words card and Ad group Shifts insight card to the overview page. New words card This card shows you new words that people used while searching and finding your ads on Google.com. […]

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Google Search Console Now Shows How Much Of Their Traffic Is Over Web Light

Yesterday, Google announced on Twitter that they added a new Google Search Console filter in the new beta performance report to filter out Web Light results. Web light is NOT new, it has been around for a few years at least and is Google’s method for stripping down a web page so it loads faster […]

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Google Updates Ad Settings: You Turn Off Personalized Ads

Google announced they have updated your ad settings page to enable you to turn off personalized ads and/or see and remove the information Google has on you around personalizing those ads. “The new Ad Settings shows all the different factors that determine how ads are tailored to you in one view. This way, it√Ęs easier […]

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Dr. Virginia Apgar Gets A Google Logo For Her Apgar Score

Today on Google’s home page is a special Google logo, Doodle, for the woman who invented the first test you were ever given in this world – the Apgar score. It is a score used to summarize the health of newborn children against infant mortality and it includes appearance, pulse, grimace, activity, and respiration. This […]

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